Man On The Street – Bho Patel

Working in the global liquor industry has kept Bho motivated over an already extraordinary career, and we’re sure he gets all the best tipple too as an added bonus. Check out what he has to say about life: 

Age: 39

Occupation: NATIONAL MARKETING MANAGER AT FEDERAL MERCHANTS & CO

WHAT’S YOUR MORNING ROUTINE?

My morning routine is quite simple; I’m up at 6:30 am everyday so that I can spend some time with my 16-month old son before work. Cup of tea and toast and I’m off to work … thankfully the office is only 5 mins away from home!

WHAT ARE THE TOP THREE THINGS ON YOUR BUCKET LIST?

– Visit Glenfiddich and The Balvenie Whisky Distilleries in Scotland

– Travel around Southeast Asia

– Safari in South Africa

WHAT ADVICE WOULD YOU GIVE YOUR 20-YEAR-OLD SELF?

The world is full of opportunities, have the confidence to pursue what you really want to do.

HOW DO YOU STAY MOTIVATED?

Working with global liquor brands is incredibly motivating, the industry is dynamic and very competitive. It’s exciting to be able to introduce New Zealanders to fantastic local and international brands and roll out campaigns and activations that have an effect on their lives.

IF YOU DIDN’T NEED MONEY, WHAT WOULD YOU DO?

If money wasn’t a factor, I’d spend time with my family, travel and volunteer my time to help those who need it most.

WHAT IS THE SECRET TO SUCCESS?

Set goals, record & acknowledge your achievements and always be willing to learn and take advice.

WHAT IS THE BEST BIT OF ADVICE, OR QUOTE, THAT RESONATES WITH YOU?

“He who is not courageous enough to take risks will accomplish nothing in life.”– Muhammad Ali

WHAT’S YOUR FAVOURITE RESTAURANT?

We’re lucky to have so many fantastic restaurants in New Zealand that I don’t have just one favourite. My Auckland picks are Baduzzi, White & Wong and Cassia.

WHAT IS THE SECRET OF LIVING A LONGER, MORE SUCCESSFUL LIFE?

Spend more time with family and take time for yourself. It’s easy to just be wrapped up in work so it’s important to remember that there’s more to life.

WHAT MAKES YOU FEEL ALIVE?

Seeing our company’s hard work pay off makes me feel alive. Success breeds success!