Traditional Grooming, Tech Updated

Male grooming and shaving etiquette is long steeped in tradition, passed down from father to son, generation to generation, a skill that every man learns as they take the first steps out of boyhood and towards manhood.

But as with any tradition and practice, new developments in technology provide more efficient, improved ways to go about the same practice.

While the traditional cut-throat razor and boutique shaving kit carries an air of sauveness and sophistication, it also brings with it the complications, time and specialist skill required to get the shave just right.

So for those times when you don’t have the time or skill, but still want the desired outcome of a slick shave not provided by cheap disposable razors, modern shaving technology provides more than just a substitute.

Take the new Schick Hydro 5 Sense™Razor with shock absorb technology that auto-adjusts while shaving. The unique technology backs off when too much pressure is applied and adds pressure when needed, letting you customize the balance of contact and pressure for your skin while helping to protect from irritation. A perfect shave, every time, with efficiency and ease. Two unique refill cartridges also let you choose the best shave for your skin type. “Energize” with menthol wakes up tired-looking skin and “Comfort” with herbal extracts soothes sensitive skin; giving you another level of customization for your skin. All Schick Hydro 5 Sense™ refills have seven gel pools to hydrate throughout each shave.

Shaving etiquette, long steeped in tradition, but with modern day efficiency, and preserved quality and finish, to be passed from father to son.

Find your Schick Hydro 5 Sense™ customized home shave at leading supermarkets, chemists and The Warehouse.

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